ABOUT US

Profit First Accounting is one of only 22 firms in Australia that is currently certified in Profit First Methodology.

Profit First
Our Story
Vanessa, a qualified Bookkeeper who has been running her own Bookkeeping Service since 2010, suggested a joint venture of Mornington Peninsula Bookkeeping and Tax After Hours (owned by PFA’s former Co-Director Edie May) and worked hand in hand.

Vanessa started to engage with a business coach from The Game Changers leading to both deciding TGC could help them choose their new direction grow to a level to enable Edie’s retirement and for Vanessa to experience work/life balance with her lovely husband and children.

After an incident on PFA’s former Co-Director’s tax practice, Vanessa opted to create PROFIT FIRST ACCOUNTING and gain certification. After the presentation, it appeared to be an obvious fit and became qualified.

This method allowed them to work CREATING history rather Read More
than the previous accounting model in which they were DOCUMENTING history long after it had happened, and when little to nothing could be done to correct any issues. To this date, Profit First Accounting has over 300 clients with 2 bookkeepers, 1 junior accountant, and 1 tax returns specialist.
Our Vision
To serve Australian business owners who want to implement profit first and live debt-free. We are passionate about providing business owners with clarity, pathways, technology, and innovation to work with the profit first methodology.

We pride ourselves on always working professionally, with a smile on our faces, and in accordance with all laws. Our clients can always expect clarity! Understanding “your business serves you” forcing business owners to face facts. “Cash is King”. Together we will eradicate entrepreneurial poverty.
Our Mission
Profit First Accounting helps Australian business owners innovate, systemise, and take Profit First.
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Years in Business
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Happy Clients
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Work Completed
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Expert Team Members
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Years In Business

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Happy Clients

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Work Completed

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Expert Members

Our Team of Experts

Profit First

Vanessa Fiducia - CEO/Director

“What if, rather than you serving your business, your business served you? What if you could turn a profit from your very next deposit? And what if you had the power to guarantee that profitability?

These are the words that I run my business on when I decided to open Profit First Accounting. Profit First takes the behavioral approach to accounting. Using the formula, you pay for your expenses after taking your profit first, as opposed to paying your expenses first.

This reverse methodology has made me and the team an innovative firm with proven results to back it up. A simple solution, followed by more than 10 years of experience in bookkeeping and taxes, can instantly transform your business into a profitable business. PFA have helped many businesses break their downward financial spirals.

Profit First

Clinton Turnbull

Bookkeeper

Stephen Bell

Bookkeeper

Ian Teo

Accountant

Profit First Bookkeeper

Ian Patrick McMaster

Bookkeeper

Profit First

Adam Courtin

Accountant

Profit First Team

Giorgina Sarmiento

Executive Assistant

Profit First Bookkeeper

Melinda Dubbeldam

Bookkeeper

Profit First

Darren Jacotine

Accountant

How can PFA help?